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What is a Fractional CMO?

Discover how a fractional CMO can provide expert marketing leadership without the cost of a full-time executive. Learn about fractional CMO services, their benefits, and how Ghostit can help scale your business with data-driven strategies.

How AI Overviews Are Reshaping SEO and How to Stay Ahead

AI Overviews are transforming the digital marketing and SEO landscape by providing quick, AI-generated summaries directly in search results. While this reduces click-through rates for some queries, it presents new opportunities for content creators. Learn how to adapt your strategy by diversifying traffic sources, optimizing for snippets, and creating engaging content to stay ahead in the evolving SEO environment.

How To Stand Out: Digital Marketing Strategy Tips For The Holidays

Get your brand noticed this holiday season with a strategic digital marketing plan. Learn how to use organic content, email, and targeted ads to cut through the holiday noise and connect with your audience.