Rahul Bhatia

Co-founder of Ghostit

Rahul Bhatia

TCB Specialist

If we told you Rahul was Batman, you probably wouldn’t believe us. Regardless of what you think, that is what we call him, although we spell it ‘Bhatman’. In his 9+ years of launching and growing small to medium-sized businesses, he has developed a taste for seeing numbers rise and makes it a priority to ensure growth in all of our clients’ businesses. Have you ever had anyone bring devil sticks to a meeting? Rahul wouldn’t either but he’d show you his moves if you asked nicely.

Articles written by
Rahul Bhatia
What is a Fractional CMO?

Discover how a fractional CMO can provide expert marketing leadership without the cost of a full-time executive. Learn about fractional CMO services, their benefits, and how Ghostit can help scale your business with data-driven strategies.

Where Do You Get Social Media Content Ideas For Your Company's Employee Advocacy Program?

Creating a successful employee advocacy program on social media requires a well-defined employee advocacy content strategy and a steady stream of high-quality content. Learn some of the best spots to get content ideas for your social media in this blog.

How to Build a Successful Blog for Your Business

Learn how to create a successful business blog post that informs and converts customers without resorting to annoying sales pitches, including tips such as understanding your audience, creating consistent schedules, and prioritizing quality content.

Why You Should Be Working with a Content Agency

Businesses that work with content agencies enhance their content marketing efforts, better understand their brand and customers, capitalize on a content strategy that works, and increase the effectiveness of their SEO efforts.

Creating an Employee Advocacy Content Strategy For Larger Enterprise Companies

An employee advocacy program amplifies your content and builds your brand's credibility. An employee advocacy strategy can help even the largest enterprise company grow and expand its reach and reputation.

Dissecting Bloomberg’s Content Marketing Efforts

Bloomberg remains relevant through its content marketing efforts by delivering end-to-end financial SaaS, enterprise apps, trading platforms, and analytical data. It rules the roost by driving the narrative in print and digital content.

5 Reasons Why Your Content Isn't Converting

The main objective of any great piece of content really boils down to two things: it needs to engage your audience and help drive business. If your content does both these things consistently — mission accomplished. Unfortunately, a lot of companies miss the mark on this objective and are left with content that doesn't serve that purpose.

Audience Personas & How to Create Content For Them

Knowing who your audience is is vital. By understanding your audience personas, you'll be able to create content specific to their needs for a greater return on investment (ROI).

How to Give Value in Your Social Media Posts

The best way to create a loyal following on social media is by providing value and content your customers want and need.

How to Engage Your Followers On Social Media

A large follower count on social media means nothing if they don't engage with your content. Increase your engagement on social media with these tips.

B2B Lead Generation: HubSpot’s Step-by-Step Guide to Promoting Lead Generating Content

We reverse engineered how HubSpot promotes their B2B lead capture content and broke it down into a template so you can apply it to your business.

How to Pitch Like Steve Jobs

Story telling is at the heart of every Steve Jobs pitch. Learn more about how you can master his pitching ability in this blog post.

Is the Advice “Don’t Re-Invent the Wheel” Accurate? – A Tip for New Entrepreneurs

We looked at whether the advice "Don't Reinvent the Wheel" is actually good advice.

From 0 to Hero – How Billion Dollar Companies Made Their First Dollar

We take a look at Billion Dollar Companies and learn from how they got their first customers.

Ready for a content marketing strategy that increases your traffic and conversions?

Read Our Latest Blog Posts!

What You Can Learn from Tesla’s Marketing Strategy

Tesla is a brand that is directly linked to the future. It's not just electric vehicles; you can learn a lot from them to develop your future digital marketing strategy.

What You Can Learn From Netflix’s Digital Marketing Strategy

You've likely enjoyed a good Netflix binge, now it's time to binge Netflix's marketing strategy to learn all the tricks.

What You Can Learn From Google’s Digital Marketing Strategies

Google is one of the most well-known search engines on the internet. Part of Google's success is that it meets a need, is user-friendly, innovative, and has a killer digital marketing strategy you could learn from. Take a close look at Google's Digital Marketing Strategies in this post.

Digital Marketing Success Stories: A Close Look At Canva

Canva has become a wildly successful company in less than ten years! This design behemoth's success is thanks to its digital marketing strategy, branding, and user-centered design. Learn from Canva and use some of these methods in your own branding and content marketing.

Where To Start Marketing Your Business

Knowing where to start marketing your business in those early days can be tough. There are so many ways to market your service or product. How do you choose what the best option for you is? This article will outline some of the available marketing methods and discuss when they might be a good fit.

5 Reasons Why Your Content Isn't Converting

The main objective of any great piece of content really boils down to two things: it needs to engage your audience and help drive business. If your content does both these things consistently — mission accomplished. Unfortunately, a lot of companies miss the mark on this objective and are left with content that doesn't serve that purpose.

Long-Tail Keywords & Why You Should Use Them to Boost your SEO

Long-tail keywords are an SEO powerhouse! Using these keywords in your content can help you show up more frequently in search results because they mimic the way that people type and speak. In the long run, long-tail keywords could make your SEO efforts more effective.

Consistency vs. Voice & Tone: Translating Your Business’ Brand Across Social Media Platforms

Having a consistent voice for your business is crucial for branding. However, you can't expect to sound the same on Instagram as on LinkedIn. Learn how to create a consistent brand across multiple platforms in this article.

3 Key Features of Pizza Hut’s Marketing Strategy

There's a lot more to Pizza Hut's 64 years of success than just good pizza. Pizza Hut has great marketing and branding strategies that engage its customers and entertain its followers. Learn how to do the same with these key tips.