Rahul Bhatia

Co-founder of Ghostit

Rahul Bhatia

TCB Specialist

If we told you Rahul was Batman, you probably wouldn’t believe us. Regardless of what you think, that is what we call him, although we spell it ‘Bhatman’. In his 9+ years of launching and growing small to medium-sized businesses, he has developed a taste for seeing numbers rise and makes it a priority to ensure growth in all of our clients’ businesses. Have you ever had anyone bring devil sticks to a meeting? Rahul wouldn’t either but he’d show you his moves if you asked nicely.

Articles written by
Rahul Bhatia
Science Digested: Does Having Your Price Upfront Decrease The Chance Of Purchase?

We break down whether or not having the price of a product present could affect the chance of it being bought repeatedly by looking at a new research paper.

3 Reasons Why Holiday Marketing Works

From using consumers sensations and perception to levarging already existing emotions, we explore three reasons why using holiday marketing works.

48 Hours - Here's Why Our Launch On Product Hunt Was Incredible

Ghostit launched on Product Hunt, heres how it went.

Science Digested: Aggressive Ads Turn Off Customers - Are You Pushing Too Hard?

The first blog post of a new series called Science Digested where we take primary scientific data on consumer behaviour and marketing research and break it down for you to read. Aggressive marketing may have the opposite effect that you want and turn OFF your customers.

Do You Need To Post To Facebook? Here's What's Working For Ghostit.

Do you need to post to Facebook? We analyze if you need social channels and their benefits for your business.

Small Scale Businesses Also Need Content Marketing - Here's Why

Ghostit Founder Rahul Bhatia goes over content marketing facts and why it's needed for small scaled businesses.

It’s 2017 – What’s the Sitch on Email Newsletters?

We cover how to know whether your e-mail newsletter is actually dead.

How To Increase Customer Interaction Using Your B2B Content Marketing Plan

Here is what you need to know with regard to your content marketing plan and how to build B2B leads.

Ready for a content marketing strategy that increases your traffic and conversions?

Read Our Latest Blog Posts!

Content Marketing Rules: Always Be Authentic

Authenticity in content marketing fosters genuine connections with your audience by prioritizing emotional engagement and relatability over mere keyword optimization, ultimately building stronger brand loyalty and trust.

What Businesses Can Learn About Social Media Marketing Success from Influencers

Businesses can enhance their social media marketing by learning from influencers to prioritize authentic engagement, leverage data insights, and build genuine connections, moving beyond mere surface metrics to achieve lasting success.

The 6 Things I Have Learned About Content Marketing in My 6 Years with Ghostit

In my six years with Ghostit, the key content marketing lessons I've learned emphasize the importance of relationships, deadlines, and authenticity. Learn the valuable lessons it's taken me 6 years in the industry to understand.

Is Content Marketing Worth It for B2B Companies?

Discover the undeniable value of content marketing for B2B companies, driving lead generation, conversion, and establishing thought leadership, while also exploring the synergy of employee advocacy to enhance authenticity and credibility in the digital landscape.

The #1 Lesson from FedEx’s Content Marketing Strategy

Learn how FedEx revamped its content marketing strategy, recycling existing content to cut costs, implementing an ABLE mindset for customer-centric content, and emphasizing communication and alignment across the organization, ultimately boosting revenue by 82%.

How to Mimic Word of Mouth Marketing in Digital Content Marketing

Unlock the power of word-of-mouth marketing in the digital realm with our comprehensive guide to leveraging testimonials, influencer partnerships, user-generated content, and employee advocacy in your content marketing strategy.

Content Trends to Capitalize on in 2024: A Ghostit Insight

Stay ahead in 2024 with our insights on content trends. Explore the rise of AI-assisted content creation, the impact of short-form videos, the immersive world of interactive and AR/VR experiences, the power of user-generated content and influencers, and the growing momentum of employee advocacy.

Maximizing the Impact: A Comprehensive Guide to Measuring the ROI of Your Employee Advocacy Program

Unlock the full potential of your business with a strategic employee advocacy program. Take a close look at the importance of measuring ROI, focusing on internal metrics for fostering a positive workplace culture and external metrics to drive brand visibility, engagement, and revenue growth.

How Reebok Used Employee Advocacy to Exponentially Boost its Social Media Presence

Reebok's success in employee advocacy stems from integrating brand values into corporate culture, prioritizing employee messaging for trustworthiness, fostering a fun atmosphere with #FitAssCompany, and emphasizing transparency. This blog offers valuable insights for building and scaling effective employee advocacy programs.