Laurissa Cebryk
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Born in the prairies, but raised by the ocean, Laurissa spent four years in Montréal and abroad obtaining a BA in Psychology and Behavioural Science before returning home to the coast. Now, she can be found traveling, surfing, hiking, running, or sipping good beer or wine while cozied up out of the rain. Born out of a love for adventure, the written word, and human connection, Laurissa uses content creation as a way to play with words in an engaging way and tell captivating stories.
We all make mistakes. Growing up, those who have come before us share the lessons they've learned so we can avoid some of the same mistakes. Here are seven digital marketing mistakes we want to share to help you avoid a few hiccups.
Tesla is a brand that is directly linked to the future. It's not just electric vehicles; you can learn a lot from them to develop your future digital marketing strategy.
You've likely enjoyed a good Netflix binge, now it's time to binge Netflix's marketing strategy to learn all the tricks.
Long-tail keywords are an SEO powerhouse! Using these keywords in your content can help you show up more frequently in search results because they mimic the way that people type and speak. In the long run, long-tail keywords could make your SEO efforts more effective.
Having a consistent voice for your business is crucial for branding. However, you can't expect to sound the same on Instagram as on LinkedIn. Learn how to create a consistent brand across multiple platforms in this article.
The best way to create a loyal following on social media is by providing value and content your customers want and need.
Instagram reels could be a great way to reach new customers and improve engagement rates if you know how to use them.
A large follower count on social media means nothing if they don't engage with your content. Increase your engagement on social media with these tips.
Airbnb is more than a great idea and perfect timing. This company owes a lot of its success to excellent content marketing strategy and digital branding. You can learn how to boost your business by following these examples.
Understand how to build and implement a marketing process that sticks.
We reverse engineered how HubSpot promotes their B2B lead capture content and broke it down into a template so you can apply it to your business.
Story telling is at the heart of every Steve Jobs pitch. Learn more about how you can master his pitching ability in this blog post.
Are you doing enough for your content distribution? Probably not.
We looked at whether the advice "Don't Reinvent the Wheel" is actually good advice.
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