Laurissa Cebryk
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Born in the prairies, but raised by the ocean, Laurissa spent four years in Montréal and abroad obtaining a BA in Psychology and Behavioural Science before returning home to the coast. Now, she can be found traveling, surfing, hiking, running, or sipping good beer or wine while cozied up out of the rain. Born out of a love for adventure, the written word, and human connection, Laurissa uses content creation as a way to play with words in an engaging way and tell captivating stories.
We all make mistakes. Growing up, those who have come before us share the lessons they've learned so we can avoid some of the same mistakes. Here are seven digital marketing mistakes we want to share to help you avoid a few hiccups.
Tesla is a brand that is directly linked to the future. It's not just electric vehicles; you can learn a lot from them to develop your future digital marketing strategy.
You've likely enjoyed a good Netflix binge, now it's time to binge Netflix's marketing strategy to learn all the tricks.
Long-tail keywords are an SEO powerhouse! Using these keywords in your content can help you show up more frequently in search results because they mimic the way that people type and speak. In the long run, long-tail keywords could make your SEO efforts more effective.
Having a consistent voice for your business is crucial for branding. However, you can't expect to sound the same on Instagram as on LinkedIn. Learn how to create a consistent brand across multiple platforms in this article.
We break down whether or not having the price of a product present could affect the chance of it being bought repeatedly by looking at a new research paper.
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From using consumers sensations and perception to levarging already existing emotions, we explore three reasons why using holiday marketing works.
Ghostit launched on Product Hunt, heres how it went.
The first blog post of a new series called Science Digested where we take primary scientific data on consumer behaviour and marketing research and break it down for you to read. Aggressive marketing may have the opposite effect that you want and turn OFF your customers.
Do you need to post to Facebook? We analyze if you need social channels and their benefits for your business.
Ghostit Founder Rahul Bhatia goes over content marketing facts and why it's needed for small scaled businesses.
We cover how to know whether your e-mail newsletter is actually dead.
Here is what you need to know with regard to your content marketing plan and how to build B2B leads.
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